PLAYLA: 30-DAY CLUB ACTIVITY PILOT
Free planning worksheet. No signup required.
Read the guide: https://playla.id/guide/padel-club-revenue-streams

1. CHOOSE ONE CUSTOMER AND ONE OFFER
Activity:
Customer need:
Who is this for?
Why would someone choose this venue?
What would a useful second visit look like?
Trial dates and times:
Capacity per session:
Delivery partner and qualifications:
Staff member responsible:

2. CHECK THE SPACE AND DELIVERY REQUIREMENTS
Confirm suitability, permitted use, insurance, accessibility, noise, equipment,
cleaning, changing facilities and staff responsibilities for this activity.
Court hours or other paid activity displaced:
Setup cost and maximum pilot spend:
Decision date:

3. WRITE DOWN THE ECONOMICS BEFORE LAUNCH
Sessions planned:
Price actually paid per place (after discounts):
Expected paid places:
Instructor or partner payments:
Booking and payment fees:
Equipment and fit-out cost or agreed monthly allocation:
Cleaning, utilities and extra staffing:
Other incremental costs:
Expected contribution after the costs above:
Court contribution potentially displaced:
Upfront cash required, separate from the monthly comparison:

4. TRACK EACH SESSION
Date | Paid places | Attended | New visitors | Existing members | Revenue
     | Delivery costs | Contribution | Staff hours | Next paid bookings

Record how customers found you. Keep paid advertising costs separate so you can
calculate acquisition cost per new paying customer. Follow up with consent.
Keep personal customer details in your approved club system, not this template.

5. REVIEW AT DAY 30
Total revenue after discounts and refunds:
Total incremental delivery and setup costs included:
Contribution before shared club overheads:
New customers acquired:
Cost per new paying customer:
Customers making a second paid booking:
Impact on court revenue and availability:
Extra staff time required:
Customer feedback:
Continue, change or stop?
Evidence for that decision:
Next test and spending limit:

Numbers in the article are illustrative. Use your own prices, demand and costs.
Shared overheads, financing, tax and capital cash outlay still need review.
Court calculator: https://playla.id/tools/padel-revenue-calculator